Octalysis Budapest

Lurdy Conference Centre

14-15. April 2018.

Registration

Gamify your world!

“Gamification is the craft of deriving all the fun and addicting elements found in games and applying them to real-world or productive activities. This is what I call “Human-Focused Design” as opposed to the “Function-Focused Design.” It is a design process that optimizes for the human in the system, as opposed to pure efficiency of the system” (Yu-Kai Chou)

  • Booked Places 23%

Yu-kai Chou

author of the book Actionable Gamification – beyond points, badges, and leaderboards

One of the world’s top 100 experts in gamification

permanent gamification advisor of the world’s biggest bussines, like Google, Tesla, LEGO, TEDx, Huawei

the creator of the Octalysis framework

The early bird price end:

28. February, 2018!

“Yu-kai’s Insights were instrumental in helping Lucky Diem supercharge our client La Quinta’s bookings per user by 206% and incremental revenue per user by $157 (132% Lift) against the control group. Being able to achieve a viral coefficient of 530%, I would recommend any business to work with Yu-kai and learn his Octalysis Framework.”

Andrew Landis

Founder & CEO, Lucky Diem

“So I would like to let Yu-Kai and all of you know that one of the companies that I work for has already been transformed thanks to the Strategy Dashboard. Our projects have a much better direction, we have found new ways to monitor the projects as well as monetize them. Our designers love it as it has helped them design more focused interfaces with direct links to the actions we want to encourage….the CEO is itching to get on the next course as well. So Thank you Yu-kai Chou You have truly helped me.”

Ryan Julyan

Former Workshop Attendee

 

Program

0. DAY

13. April, Friday

Exlusive bonus day
only for VIP participants

17.30 – 18.00

  • Registration, arrival of the guests

18.00 – 20.00

  • VIP speech and Q&A with Yukai-Chou

20.00 – 21.30

  • Reception and cocktail party

1. DAY

14. April, Saturday

8.00 – 9.00

  • Registration, arrival of the guests

9.00 – 12.30

  • Gamification, as human focused design
  • Why do most of the gamification projects fail?
  • Review of the Core Drives, which are the elements of the Octalysis system

12.30 – 13.30

  • LUNCH
    Our VIP Platinum guests are invited to a buffet lunch, for our Gold guests we have some snack prepared for the first break, which gives a great opportunity to talk and network.

13.30 – 17.00

  • Review of the Core Drives
  • „Black Hat” and „White Hat” gamification theory
  • Left brain VS. right brain gamification
  • The phases of the player’s journey: 1) Discovery 2) Onboarding 3) Scaffolding 4) Endgame
  • Exercise: the participants will gamify their own project based by the learned 8 core drives

17.00 – 17.30

  • BREAK

17.30 – 18.30

  • Hot Seat
  • If you still have energy, you’re warmly welcomed at the end of the day to an exclusive and amazingly effective 1 hour long Hot Seat lecture, in which Yu-kai will analyze 4 projects one after another spending 15 minutes with each on the stage with the questions the participants asked in writing during the day.

At the end of the day each participant will get the „Level 1 Octalysis Certificate”, which will be certified by Yu-kai Chou

2. DAY

15. April, Sunday

The second day is about mixing the knowledge of the Core Drives with the elements of the Octalysis Strategy Dashboard. This way we’ll get to know the method which is essential to reach the client-commitment. After this, the group will practice and use the Octalysis Brainstorming method.

8.00 – 9.00

  • Arrival of the guests

9.00 – 13.00 Workshop part 1

  • Presentation of the participant’s projects
  • Understanding of the Octalysis process, definition of the Strategy Dashboard

Group work to define the following::

  • business metrics and game objectives
  • User Profiles and Player Types
  • Desired Actions and Win-States
  • Feedback Mechanics and Triggers
  • Rewards and Incentives

13.00 – 14.00

  • LUNCH

14.00 – 17.00 Workshop part 2

  • Introduction to The Octalysis Brainstorming process
  • Group projects, brainstorming in the 4 phases of player’s journey 1) Discovery 2) Onboarding 3) Scaffolding 4) Endgame

At the end of the full-day workshop every participant will get an extensive picture of the theory of the gamification and it’s practical realization too, which he’ll be able to build in to each process in the future, apart from the project’s size and theme.

Remaining time for Early Bird Registration:

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Yu-kai Chou

Yu-kai Chou1 is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is currently President of The Octalysis Group and the Founder of Octalysis Prime. Yu-kai has been a regular speaker/lecturer on gamification and motivation worldwide, including at organizations like Google, Tesla, Stanford University, LEGO, TEDx, SxSW, Gamified India, Huawei, the Innovation Center in Denmark, Kingdom of Bahrain government, and many more.

Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In 2015, Yu-kai was rated #1 among the “Gamification Gurus Power 100” by RISE, and was also awarded “Gamification Guru of the Year Award” for both 2014 and 2015 by the World Gamification Congress based in Europe.  

He has helped a variety of companies, from seed stage startups to Fortune 500 companies such as LEGO, Accenture, eBay, Huawei, Fidelity, AIG Japan, Verizon, HP, Ericsson, Cisco, Wells Fargo, and more. His work has been featured in Forbes, The Wall Street Journal, Business Insider,The World Journal, PBS, NBC, and many more.

 

Yu-kai is a Board Advisor for many organizations and companies through out North America, Europe, and Asia, including HatchPad.co (crowdfunding site for young entrepreneurs), Capfields (IT Sourcing company based in Luxembourg), DreamsCloud (biggest company that gathers dreams), Ongo (gamified health platform), BALANCE Edutainment (creators of Pacha’s Pajamas), Loki Studios (creators of Geomon and sold to a Yahoo), Clade (crowd funding platform for the super class), and many more.

TICKETS

You can choose one of two options to participate in this event. The early bird price end on the 28th of February, 2018.

VIP Platinum ticket

89.000 HUF/person instead of 139.000 HUF or the couple discount is
160.000 HUF/ couple

Gold Ticket:

65.000 HUF /person instead of 75.000 HUF or the couple discount is
120.000 HUF/ couple

Includes:
  • participation at the three-day Octalysis-workshop with the professional guidance of Yu-kai ChouVIP registration, priority admission and seating to tables nearest to the speaker
  • buffet lunch on both days in the VIP section
  • the opportunity to take a picture with Yu-kai Chou
  • entry to the VIP speech and Q&A before the event, and the following reception and cocktail party
  • a signed copy of You-kai Chou’s Actionable Gamification – beyond points, badges, and leaderboards book, as a gift
  • personalized advices regarding your own project, directly from Yu-kai Chou after the event (the analysis and Yu-kai’s advices will be sent online in a week)
  • VIP Certificate of workshop completion

%

Free VIP tickets

Includes:
  • participation on the two-day Octalysis workshop with the professional guidance of Yu-Kai Chou
  • lunch-break snacks, refreshments and unlimited coffee on both days
  • Certificate of workshop completion
  • opportunity to participate in the “project of the weekend” program, at the end of which Yu-kai will choose a project, that he will analyze and rate personally, at a nice lunch, only with the chosen firm’s delegates on Monday, the day after the event.

%

Already booked places

TICKETS

You can choose one of two options to participate in this event. The early bird price end on the 28th of February, 2018.

VIP Platinum ticket

89.000 HUF/person instead of 139.000 HUF or the couple discount is 160.000 HUF/ couple

Includes:
  • participation at the three-day Octalysis-workshop with the professional guidance of Yu-kai Chou
  • VIP registration, priority admission and seating to tables nearest to the speaker
  • buffet lunch on both days in the VIP section
  • the opportunity to take a picture with Yu-kai Chou
  • entry to the VIP speech and Q&A before the event, and the following reception and cocktail party
  • a signed copy of You-kai Chou’s Actionable Gamification – beyond points, badges, and leaderboards book, as a gift
  • personalized advices regarding your own project, directly from Yu-kai Chou after the event (the analysis and Yu-kai’s advices will be sent online in a week
  • VIP Certificate of workshop completion

%

Free VIP tickets

Gold ticket:

65.000 HUF /person instead of 75.000 HUF or the couple discount is 120.000 HUF/ couple

Includes:
  • participation on the two-day Octalysis workshop with the professional guidance of Yu-Kai Chou
  • lunch-break snacks, refreshments and unlimited coffee on both days
  • Certificate of workshop completion
  • opportunity to participate in the “project of the weekend” program, at the end of which Yu-kai will choose a project, that he will analyze and rate personally, at a nice lunch, only with the chosen firm’s delegates on Monday, the day after the event.

%

Already booked places

Why it’s useful to participate on this two-day Octalysis workshop?

…because by knowing the gamification techniques you’ll easily improve your company’s business metrics

…because its guaranteed to change your life and how you think!

…because you can significantly grow the number of your satisfied clients and you can develop a long-lasting commitment in them.

by using what you learnt, you’ll get an instant competitive edge, since the number of businesses that consciously use gamification and Octalysis are second to none

you can spend these two days among hundreds of like-minded people, and you can reap long term profits from the relationships you establish here

…you’ll get lots of inspiration and new ideas in every field of life and business

at the end of the second day you’ll leave with a complete plan, which you’ll be able to instantly execute in you day to day life

you’ll learn a new framework and you’ll be able to easily gamify any kind of process

because these two days won’t only give you a useful knowledge, but also, thanks to the built-in game elements of the event, it’ll be extremely fun, we can guarantee that😊

because Yu-kai only visited Europe a handful of times, so you can be amongst the first who will personally get to know him and his framework

…because Yu-kai will choose one from the participants’ projects which he will analyze and rate personnaly at a nice luch on Monday, the day after the event, only with the chosen firm’s delegates.

The Early Bird price end: 

28. February, 2018!

Remaining time for Early Bird Registration:

Day(s)

:

Hour(s)

:

Minute(s)

:

Second(s)

Venue

Lurdy Conference Centre

1097 Budapest, Könyves Kálmán körút 12-14.

Time

14-15. April, 2018.